Wednesday, 5 November 2008

Jeff Dossett Joins Yahoo! to Lead US Audience Businesses

Yahoo has appointed Jeff Dossett as senior vice president for its U.S. Audience.

In his new role, Dossett will oversee Yahoo!'s consumer experiences in the U.S., including the company's media properties. Dossett will report to Hilary Schneider, executive vice president of Yahoo! U.S., and fill the role previously held by Scott Moore who is leaving Yahoo! to pursue other opportunities.

"Jeff is one of the country's most experienced online media executives, and I'm confident he is well-suited to lead Yahoo!'s audience business to even greater heights," said Schneider.

"His understanding of consumer needs and high-quality premium programming will help ensure that we continue with Yahoo!'s reputation of inspiring audiences and attracting marketer dollars."

Prior to joining Yahoo!, Dossett served as executive producer and general manager for the MSN Media Network, where he was responsible for leading strategy and execution for MSN's audience, content and programming in the U.S.
Dossett joined MSN in 2000, and held a variety of leadership positions, including Chairman and CEO of MSN Carpoint(R) (now MSN Autos), DealerPoint and general manager of MSN HomeAdvisor(R) (now MSN Real Estate & MSN Lifestyle). Dossett originally joined Microsoft in 1991.

"Over the past few months alone, major events such as the Olympics, the financial crisis, and the US election have helped illustrate that - more than ever - Yahoo! is the one of the first places consumers turn for information that matters to them most," said Dossett.

"I'm impressed by the unique market position that Yahoo! has created for itself, and I can't wait to work with this team and build on this tremendous opportunity."