Friendster, Inc. announced that Friendster.com is available in Indonesian language. This feature allowing Friendster users and visitors a greater choice of languages with which to navigate the site, enter content, and use Friendster’s complete set of social networking features.
Currently, Friendster has seven languages supports, include English, Indonesian, Simplified Chinese, Traditional Chinese, Japanese, Korean, and Spanish.
In Indonesia, Friendster has over 8 million registered users and 4 million monthly unique visitors to Friendster.com as of February 2008. Since there are 20 million Internet users in Indonesia, 20 percent of Indonesia visited Friendster in February, and over 40 percent of Indonesia has a Friendster account. A typical user spends 30 minutes a day on Friendster and visits Friendster several times a week, communicating with friends, and sharing content through a suite of features.
According to analysis of Alexa data as of April 1, 2008, Friendster is the most popular online social network in Indonesia with over 3.9 million weekly unique users. This analysis makes Friendster more than five times larger than Facebook which has no more than 700,000 unique users each week, and this makes Friendster seven times larger than MySpace which has no more than 530,000 in Indonesia.
David Jones, vice president of global marketing at Friendster said that as the second largest Web site in Indonesia and the Number 1 social network in Indonesia, launching support for Indonesian will help Friendster maintain and extend its leadership position in the country as well as with Indonesians around the world. "Friendster has a large number of bilingual users who would like the choice to enter their content and use the site in either English or Indonesian, and countless users are looking forward to inviting their friends and family who speak Indonesian to join them on Friendster," said Jones.
On the other hand, users can permanently or temporarily set their language of choice via links at the top right of every page of the Friendster.com Web site or via the “Settings" link.
Currently, Friendster is the number 1 social network in Asia, with over 49 million registered users and 32 million monthly unique visitors from Asia. In Asia, Friendster is more than double the size of any other social network. While Friendster has 32 million monthly unique visitors in Asia, MySpace.com and MySpace.cn have only 15 million combined, Facebook has 14 million, CyWorld (Korea) has 14 million, Hi5 has 10 million, Orkut has 10 million, Xiaonei (China) has 5 million, 51.com (China) has 5 million, and Bebo has 4 million.
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