Friday, 18 January 2008

Long-Term Prospects Bright For Maturing PVR Market

The Personal Video Recorder (PVR) market is starting to show signs of maturation, reports In-Stat.

These signs include expanding geographic availability of PVR products, particularly into Europe and Asia, and a leveling out of both PVR unit shipments and product revenues, the high-tech market research firm says.

In 2008, PVR product unit shipments are forecasted to surpass 22.6 million, up from 19.6 million in 2007.

"Long-term prospects for the market remain bright, as strong demand from pay-TV service providers for PVR-enabled digital set top box products will sustain growth," says Mike Paxton, In-Stat analyst.

The study, “PVR Products: The Market Matures", also found that:

- The worldwide installed base of PVR products is on track to reach 44.6 million at year-end 2007, up from 33.9 million at the end of 2006.

- TiVo remains the top PVR service provider, measured by total service subscribers. The rest of the top five PVR service providers are EchoStar, Comcast, Time Warner Cable, and BSkyB.

- By 2011, annual worldwide PVR product unit shipments are projected to reach 31.6 million.